Think Customer Development is just for startups? Jason Bonfig, vice president of the computing division at Best Buy has just launched their Best Buy Blue Label progam. Two new laptops that have “been completely developed from the ground up to meet customer needs.”

The computers are manufactured by HP and Toshiba and retail for $1,199. Both are light weight and include backlit keyboards and extended battery life.

Customer development in action. My prediction? Success.